Video Intro, How to look professional with your home videos and movies

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By James's Info

A Video Intro To Grab Attention!

The New Marketing Tool

Video has blasted its way onto the internet for many years now and has become the foremost exciting development for many businesses on and off the internet. Where as articles have a great presence still, now video's are being created as the main aspect to grab attention from an audience. Not only are videos a great visual representation of what you are trying to convey, they are also a great educational tool. They allow you to create a whole new world for your audience to watch and interact with.

Youtube alone is now the third most used search engine on the internet today and is quickly rising. In fact, type any search query into Google and there is a very good chance a youtube video will appear on the first page. With the huge benefits of using video and the faster broadband speeds being utilised its really no surprise. With so many new applications such as the Adobe family, Camtasia, Sony Vegas and many more! Its also now becoming even easier for people to create their own videos.

With so many sites now allowing video to be used, even social media sites like facebook, its really a no brainer to create videos and take advantage of this marketing tool.

Ways Of Using Video

So how can we use video to benefit us? Well no matter who you are or what you want your audience to see, you can create a video on anything. Create videos showing off your product, create video testimonials, film your favorite pet, whatever you want! Most people have a way of recording now, Hiring camera's, asking a friend, using your webcam, even using your mobile phone.

Once you have created your masterpiece how can we advertise it? Well Youtube is a great start of course. Its free to create an account and upload your video's and you can have them up to 15 minutes long which in my opinion is plenty. Send your video out to your fans on facebook, tweet your favorite videos on twitter the possibilities are endless!

Making An Impact With Your Video

There are many aspects you can add to your video which will give it a bigger impact when your viewers come to watch it. For example the music used can have a huge impact, the lighting, colors, sound quality, editing the list really is endless. There are many aspects to creating a great video.

One of the biggest and most proven techniques you can apply to your video however, is to give it an introduction with identity, or also known as a "Video Intro". A Video Intro will allow you to engage your customers with an authoritative stamp. this will let the viewer know immediately that the masterpiece they are about to watch is by YOU.

This allows you to imprint your slogan, your logo, your mark, your music. Anything that incorporates you or your business, that viewer will be left with a lasting impression, knowing that what they have just seen is from you. This will give your viewers the opportunity to remember your business mark with ease and recognise that mark wherever else they might see it. A Video intro will give off a more professional approach to an audience and allow them to engage you on a greater personal level.

The Kraken Logo

My Example To Creating A Professional Video Intro

One approach i like to take when creating a Video Intro for clients is to incorporate their logo design. An underwater videography company by the name of Kraken Productions "www.KrakenProductions.com" hired my services to create one of many Video Intro's that i have done for them. They sent me this logo you can see here and wanted me to incorporate this so that it would have a greater impact on their audience. They also wanted it in such a way that it could be used on its own for marketing purposes. Great programs for editing and creating logo's are Photoshop and Illustrator, any image or vector editor that can save images into a .png format should do the job. So after editing the logo slightly, it could then be incorporated into such programs like Maya, 3DS Max, Animation Master and all of the Adobe Family. Using graphics and video skill's learn't throughout the years i was able to come up with a finished composition.

The Finished Video Intro

Video Intro With Text

If you don't have or wish to show a logo then you can create something with just text and still produce something eye catching with a theme that suits your service. You still have your professional look and impact and can engage with your audience in the same way.

The Cost And Time

Well to sum up this experience i hope you have seen and understood a glimpse into how effective a video intro can be for you or your company. The great thing is that these Video Intro's can be used over and over with many projects and products. Just for good measure you should show these at the end to your video's again to make sure you leave that lasting impression with your audience.

To create these intro's you can find services online that will make them for you, or you can make your own using any software like Adobe Premier, Sony Vegas or even just using your Windows Movie Maker that comes with Windows. There are many free tutorial websites out there if you ever fancy the challenge of teaching yourself how to use the software. I know many that have! One example would be VideoCopilot.net which is excellent for starting out or even for advanced users. Or even give Youtube a search for video tutorials.

Personally i know how much time these Video Intro's can take so i make one video design available for multiple clients. The clients are happy with the product and i can offer the work at a great price. For example all of the videos you have just seen on this hub, i have created for many different clients at the price of $20. They send me their logo's and information, i do the work and send the video back to them in High Definition quality.

Thank You!

I hope this information was helpful to at least someone out there and i thank you very much for taking the time to read my hub!

I wish you all the very best for the future!

James

Comments

seanorjohn profile image

seanorjohn Level 2 Commenter 12 months ago

Very impressive. I think you could write quite a few hubs around this topic area. I'm no expert but I have seen many hubbers saying it is not a great idea to put videos at the top of your hub because you miss out on google adds in a prime position.Hopefully an expert will help you out in your post in extreme makeover.

futurenetads profile image

futurenetads 12 months ago

Hi Dude

I am very happy to read this hub because,i'm a 3D lighting artist and i also like create title effects.

I think in 1st video color is bright if u mix with few more colors it will look nice and 2nd video is very nice, sounds very nice and perfectly suited for videos and which software u used in these effects ?

I'm waiting to read more hubs from you ..keep writing.

Jason Stern 12 months ago

I've used James for video intros and can attest to the fact that he is a talented writer and an amazing visual artist. Kudos to James!

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